Tutelary Tuesday: One Weird Trick

Slate magazine delves into the psychology of mass-marketing to the Ignorant Hordes.

You know why you snigger at those “one Weird trick” sidebar ads, but do you ever wonder why they persist?

OWT

What type of person falls for this nonsensical clickbait, and why? Economist Alex Kaufman takes a walk on the Weird side to find out.

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